Top 5 Drama Games on iOS in the UK: Q3 2021 Performance

During the third quarter of 2021, the top five drama games on the iOS platform in the United Kingdom demonstrated varied performance in terms of weekly downloads, revenue, and active users. Here, we present a detailed analysis of these trends, based on data from Sensor Tower.

Episode - Choose Your Story saw fluctuations in its weekly revenue, peaking at approximately $92K in the week of July 19. Downloads reached their highest in mid-July with around 17K downloads. However, weekly active users experienced a decline from 56K at the beginning of the quarter to around 27K by the end of September.

Love Villa: Choose Your Story experienced a steady decrease in weekly revenue, starting at about $52K in late June and dropping to around $4.7K by the end of September. Downloads also saw a significant decline from 14K to just under 1.5K over the same period. Active users followed a similar downward trend, starting at nearly 47K and ending at around 20K.

Chat Master! had relatively low weekly revenue, with a peak of $115 in late June. Downloads were more sporadic, with a significant spike to around 23K in the week of July 26. The app’s active users peaked at approximately 57K in the same week, before stabilizing to around 30K by the end of the quarter.

Truth Runner, a newer entrant, showed impressive growth in downloads, starting with just over 1K in early September and reaching around 45K by the end of the month. Active users mirrored this growth, increasing from 1.2K to over 46K in the same period.

Chapters: Interactive Stories had relatively stable weekly revenue, fluctuating between $31K and $48K. Downloads peaked at around 8.8K in mid-July but gradually declined to approximately 2.3K by the end of September. The app maintained a consistent active user base, starting at 45K and ending at around 34K.

These insights are based on data from Sensor Tower. For more detailed information and further insights, you can visit Sensor Tower's website.